I’ve just recently come across RelayThat after struggling with creating bold, inviting and engaging images for a while now. I’m SO not a graphic designer and it used to take me absolutely ages to get just one social media image completed. Let alone several for A/B testing on Pinterest, Instagram, Facebook and all the other social media channels. Until RelayThat! Seriously, what this app can’t do isn’t worth discussing! If you’re a non-graphic person (like me) I can’t recommend this enough. All you need to be able to do is know the colors, fonts, wording and images you want, then you’re good to go! Everything is done for you automatically once you set these up and the quality of the finished product is outstanding. It is truly so easy to use and you can mock-up so many different examples of graphics in such a short amount of time. Bonus is that there are so many elements that you can switch in and out, plus being able to upload your own, that the graphics don’t appear uniform, staid and boring. And if you’re stuck for ideas, there are suggestions plus a huge library of images, icons, motifs etc…that you can adapt for your branding. If you’re a graphic designer and love tweaking / playing around with images and designs for hours, this probably isn’t for you. But if you are looking for awesome graphics that can be done across all social media platforms in a matter of minutes, then don’t hesitate. Jump on RelayThat, like yesterday! And one of the best things about this secret gem is the community that the developer has created. He is constantly answering questions, giving advice and regularly asking for feedback from his FB community. And then implements the requested changes (of course, if they are doable and make sense within the app). How many online developers do this in such a short time period? Continual updates, making things more user-friendly and intuitive are godsends for non-graphic-designers like myself.
Sherene Astrup